It is no longer the acceptance or rejection to their dream schools that college applicants worry the most right now. The biggest concern of the soon-to-be college students, as well as their parents, is the cost of higher education.

According to International Business Times, a 2015 study suggests that 70 percent of college kids are worried about money issues. And then, here is a recent survey by Princeton Review which basically says the same thing - that parents and students worry about the level of student debt they might take on by sending their children to college. This is also the very same reason why the applicants are hesitant to attend their top school.

These survey results are just an addition to the growing evidence that students and parents are becoming more concerned about the fact that college will enable their children to pay off the loans they took to earn their degree, according to Market Watch. They are worried that the investment they put into their children's higher education will not pay off.

Because of these concerns, students have felt more pressured to get into a name-brand school, or the schools that they will are going to help them a lot when it comes to landing a promising job, like Stanford University, Princeton University, Harvard University, and the Massachusetts Institute of Technology. That is partly because families believe that attending these schools will more or less give them a secured financial future.

While there is a good chance for students to achieve financial success when they attend these institutions, parents still try to look for their other options, according to Robert Franek, the editor-in-chief of Princeton Review. However, a research states that students do not necessarily have to earn their degrees from top tier schools in order to be successful, because are plenty of other non-selective schools that can lead their graduates toward lucrative jobs with high salaries.