Following an earlier advertisement to put up the launch day hype for the new iPhone 7, Apple Inc. released a pair of new ads for its latest smartphone, and a new commercial for the Apple Watch Series 2.

iPhone 7's new TV ads focus on the water-resistant capabilities of the latest Apple smartphone, as well as the device's improved camera, low-light functionality.

The iPhone 7 commercial is dubbed as Morning Ride, and the 30-second ad features a biker using iPhone 7 for mapping during an early morning ride through the rain,9 To 5 Mac reported.

The new Apple Watch Series 2 ad, which is called Go Time, continues the tech company fitness push. The improved waterproofing made a deliberate display, as well as the new Workout option for swimming. The new GPS of Apple Watch Series 2 also showed off in the ad. The Go Time ad of Apple Watch Series 2 is a 1-minute long spot.

In the other post of 9 To 5 Mac, the iPhone 7 is compared to the Galaxy S7 in the deep water test. In the deep water test video, the iPhone 7 and Galaxy S7 are dropped at increasingly deep increments. The first step of the test drops the devices down 5 feet, and both smartphones emerge from the water without any damage.

But the first signs of damage come when both iPhone 7 and Galaxy S7 are tossed 35 feet deep for 5 minutes in the water. The camera flash of Galaxy S7 keeps going off and the blue LED indicator on the front of the Samsung smartphone lights up and the display does not work. On the other hand, it turns out that the iPhone 7 is still powered up as normal.

Nevertheless, the iPhone 7 Plus also got some skills the S7 doesn't. A telephoto lens is a big deal, for the reason that it adds a whole new kind of photographic capability which is not present on any other device, according to Business Insider.

Watch The Video Here For iPhone 7:

Watch The Video Here For Apple Watch Series 2: